We embraced Leonardo Fibonacci’s belief and work as reflected in our logo and our approach to design, architecture, and the ripple effect caused by the Fibonacci Sequence.
Through Fibonacci proportions, two symbol options were created to represent four interlaced links to represent the company's areas of expertise.
The Fibonacci Sequence is a succession of numbers that, mysteriously, appear in many phenomena of nature. Described at the end of the 12th century by the Italian mathematician Leonardo Fibonacci, it is infinite and starts with 0 and 1. The following numbers are always the sum of the two previous numbers. After 0 and 1, come 1, 2, 3, 5, 8, 13, 21, 34 …
This ideal ratio is used by many because of its apparent lure to the human eye. The Golden Ratio has been said to be the most appealing ratio, and is therefore used frequently. Everything from commercial advertising companies, to painters, to even doctors incorporate this ‘magical’ ratio into their work.
By transforming these numbers and arranging them geometrically, it is possible to trace a perfect spiral.
The sequence terms also establish the so-called “golden ratio”, widely used in art, architecture, and design as it is considered pleasing to the eye. Palette Chromatic Modern representing vanguard and innovation.
Four links represent dynamism and unity in the company's areas of expertise.
So whether it's redeveloping or repurposing an existing property, designing sustainable/workforce housing, imaging a truly beautiful retail center, or creating the next dream vacation destination, you will be hard-pressed to find a more dedicated team than our team at Infill Consulting Services LLC.